No matter what year you were born or the current season's beauty trends, there are certain product formulas and shades that every zodiac sign gravitates towards.

Typically, your horoscope gives you advice on life issues like your career, relationship struggles, or finance issues, usually leaving beauty out of the picture. However, it turns out that the characteristics and personality traits of the signs can lead you to the hair, makeup, and skincare products that can lift your mood and make you feel powerful.

Aries
Element: Fire
Beauty Horoscope: Ruled by the planet of action, Mars, Aries are fiery, impulsive, athletic, and as the first sign of the zodiac, love to be first when it comes to just about anything — including beauty.Aries are drawn to the buzziest beauty products and easy, quick, no-fuss looks. A few examples: an eyeshadow palette stocked with shades that are perfect for a smokey eye and a CC cream with a little bit of coverage and high SPF coverage.

Taurus
Element: Earth
Beauty Horoscope: Taureans are down-to-earth lovers of luxury and creature comforts, and their ruling planet is Venus, the planet of beauty, so they adore roaming the beauty aisle and experimenting with a classic, romantic look. This sign always vibes with your-lips-but-better lipstick and soft pink blush. As for skincare, Taureans favor clean, eco-friendly skincare formulas.

Gemini
Element: Air
Beauty Horoscope: Geminis are communicative, curious, and social, as they're ruled by messenger planet Mercury. They're also known for being super style-conscious trendsetters who are generally up for experimenting with top trending colours and formulations.

Cancer
Element: Water
Beauty Horoscope: Cancers are all about that covetable glow. Cancers, ruled by the emotional moon, are sensitive and often in their feelings, shifting their style based on their mood. They can go more dramatic or low-key. As a water sign, they would enjoy experimenting with the best serums and moisturizers, primers and highlighters — basically anything that gives them a dewy glow.

Leo
Element: Fire
Beauty Horoscope: Ruled by the self-confident sun, Leos tend to go for sun-kissed or dramatic looks. Think bronzer, anything with a golden undertone, shimmer spray, illuminating moisturizer/primer, and, because they adore being in the sun, they'll do well to have SPF built into their products. Being the lions they are, Leos are super conscious of their manes and love haircare products — especially anything beachy-scented or volumizing.

Virgo
Element: Earth
Beauty Horoscope: Virgo is a perfectionistic sign that pays close attention to detail and likes to keep their routine clean. They'll ideally want their products to be fair-trade and free of problematic chemicals and toxins. They also want to look polished and feel clean, so they'll go for multitasking products that will keep them fresh-faced and rosy, like a pressed powder with SPF, thickening and lengthening mascara, and shea butter-based lipstick.

Libra
Element: Air
Beauty Horoscope: Ruled by Venus, the planet of love and beauty, this air sign is the life of the party and majorly into beauty products. They love to play around and try new items, especially skincare because they know that's the foundation of everything. Always on the hunt for the perfect classic red lipstick, the ultimate tools to create a memorable cat eye, or anything that promises to give them their fave Insta filter IRL. They also love floral, romantic scents.

Scorpio
Element: Water
Beauty Horoscope: Scorpio, ruled by Mars and Pluto, is a magnetic water sign and they can easily morph from a sweet, soft daytime style to a more dramatic 'night' look. Think a bold, smoky eye, and deep wine-coloured lipsticks.

Sagittarius
Element: Fire
Beauty Horoscope: Sagittarius, ruled by expansive, fortunate Jupiter, is a wanderlust-filled, adventurous fire sign that tends to go big... and rarely go home. The globetrotters and lifelong learners that they are, they adore soaking up knowledge about cultures other than their own. This sign is up for experimenting with K-beauty and other global trends. While they lean towards no-fuss looks, they're up for trying one bold feature like false lashes.

Capricorn
Element: Earth
Beauty Horoscope: Capricorns, ruled by taskmaster Saturn, have no problem putting their nose to the grindstone to hit their professional goals and tend to be very conscious of their image. This often means that the earth sign will stick with a very classic, clean, straightforward look that they find most suitable for their workplace.

Aquarius
Element: Air
Beauty Horoscope: Aquarius, ruled by game-changer Uranus, is an air sign known for their humanitarian, innovative, tech-savvy point of view and unconventional, quirky, futuristic style. They'll gravitate to electric colours (think a lime green or neon blue nail polish) and silver tones for eyeshadow and highlighter. Alternatively, some Aquarians might prefer a more natural look, experimenting with mind-body products like CBD skincare, essential oils, and natural deodorant.

Pisces
Element: Water
Beauty Horoscope: Pisces, ruled by dreamy Neptune, is a water sign that's highly artistic and spiritual and empathetic. They're theater majors and painters, poets and dancers. They love to crank up the intensity of their makeup when they're channeling their deeply felt emotions into their look.